Data

TikTok's £10bn UK boost is being driven by beauty brands and small sellers
New research pegs SME output on the platform at £3.4bn — and for founders, the numbers that matter are about launching and selling, not reach.

Twinings courts Gen Z as tea replaces alcohol before big moments
New brand research positions tea as a pre-moment ritual for younger drinkers reshaping the category.

Attention is not conversion: Why local, clear and reliable wins in European commerce
European consumers are discovering products in more places than ever, but how they choose to pay has barely moved.

Heatwaves drive UK convenience sales
Soft drinks and ice cream each broke their value records twice in four weeks as hot weather lifted the channel.

European brands are betting big on sport's summer — and most can't catch the moments that matter
European commerce has decided 2026's sporting calendar is worth paying for. Whether it can actually cash in is another question.

Only 4% of UK adults hit their fibre target — and the industry sees an opportunity
A new British Nutrition Foundation report finds just 4% of adults hit the fibre target and points the industry toward product innovation to close it.

Europe's suncare market hits €1.6bn as SPF becomes a year-round skincare habit
Circana data shows the EU's "Big 6" growing 11.6%, with prestige facial SPF and brand-led products driving the category beyond its seasonal peak.
