The Checkout

EUROPEAN MARKET INTELLIGENCE

Europe's consumer industry and the people building it

The brands, capital, and trends reshaping how great products get built and sold.

FREE WEEKLY BRIEFING

THE CHECKOUT IS SUPPORTED BY

Paper Run·Direct mail for DTC BrandsWayflyer·Financing for growing businesses.

Latest Stories

New British running brand EDRA launches with kit engineered to get out of your way
NEWS

New British running brand EDRA launches with kit engineered to get out of your way

Founded by GB mountain runner Nathan Edmondson, the new British label launched with a seven-piece collection.

FUNDING

Oat Cult raises £220k

Oat Cult raises £220k
NEWS

Quadrant opens its first London pop-up with Shopify for Silverstone race week

Quadrant opens its first London pop-up with Shopify for Silverstone race week
NEWS

Safecourt unveils a rebrand

Safecourt unveils a rebrand
DATA

Only 4% of UK adults hit their fibre target — and the industry sees an opportunity

Only 4% of UK adults hit their fibre target — and the industry sees an opportunity

Expert Perspectives

VIEW ALL →
How Danny Gray gave LVLS an unfair advantage in a crowded market

How Danny Gray gave LVLS an unfair advantage in a crowded market

Why your DTC pack will fail on shelf

Why your DTC pack will fail on shelf

Gus Allen
Gus Allen — Founder & Research Lead at Beyond Insights
Five lessons from Pulse founder Johan Matton on building the world's first mindfulness ring

Five lessons from Pulse founder Johan Matton on building the world's first mindfulness ring

Johan Matton
Johan Matton — Founder & CEO at Pulse Mindfulness™
9 Things we learned launching Scandinavian Biolabs into Boots

9 Things we learned launching Scandinavian Biolabs into Boots

Anders Reckendorff
Anders Reckendorff — CEO & Co-founder at Scandinavian Biolabs
Founders should build to last, not to exit

Founders should build to last, not to exit

Niccolo Manzoni
Niccolo Manzoni — Co-founding partner, Five Seasons Ventures
FoodLabs' Nicolaus Norden on the silver economy, GLP-1s, and what makes a brand acquirable

FoodLabs' Nicolaus Norden on the silver economy, GLP-1s, and what makes a brand acquirable

Nicolaus Norden
Nicolaus Norden — VC at FoodLabs
Why most European DTC brands plateau, and what the ones that don't do differently

Why most European DTC brands plateau, and what the ones that don't do differently

Orsi Szentes
Orsi Szentes — Founder at GoodKarma
Inside Austria's consumer economy: the brands, investors, and operators shaping the market

Inside Austria's consumer economy: the brands, investors, and operators shaping the market

Laura Modre
Laura Modre — Investment Manager at ROI Ventures

More Stories

How Danny Gray gave LVLS an unfair advantage in a crowded market
INDUSTRY PERSPECTIVES

How Danny Gray gave LVLS an unfair advantage in a crowded market

Wild launches new scent alongside Emma Raducanu
NEWS

Wild launches new scent alongside Emma Raducanu

Zoe enters functional snacking with a gut-health bar
NEWS

Zoe enters functional snacking with a gut-health bar

European Commerce Trends

LATEST REPORT

European Commerce Trends

READ THE REPORT→
Omni raises £11m Series A to fund US entry and an "Ozempic-style" dog supplement
FUNDING

Omni raises £11m Series A to fund US entry and an "Ozempic-style" dog supplement

Cole Palmer launches premium ice brand COLE'D exclusively on Gopuff
NEWS

Cole Palmer launches premium ice brand COLE'D exclusively on Gopuff

myota raises $4.5m Series A
FUNDING

myota raises $4.5m Series A

helloSKIN secures Harrods listing
NEWS

helloSKIN secures Harrods listing

Europe's suncare market hits €1.6bn as SPF becomes a year-round skincare habit
DATA

Europe's suncare market hits €1.6bn as SPF becomes a year-round skincare habit

Belvoir Farm moves into functional drinks with Happi
NEWS

Belvoir Farm moves into functional drinks with Happi

Why your DTC pack will fail on shelf
INDUSTRY PERSPECTIVES

Why your DTC pack will fail on shelf

Gus Allen
Gus Allen — Founder & Research Lead at Beyond Insights
Five lessons from Pulse founder Johan Matton on building the world's first mindfulness ring
INDUSTRY PERSPECTIVES

Five lessons from Pulse founder Johan Matton on building the world's first mindfulness ring

Johan Matton
Johan Matton — Founder & CEO at Pulse Mindfulness™
Spacegoods launches its first ready-to-drink product, a canned oat mushroom latte
NEWS

Spacegoods launches its first ready-to-drink product, a canned oat mushroom latte

LYMA enters the gut health category with ID²
NEWS

LYMA enters the gut health category with ID²

eCommerce growth across Central Europe steadies at 8%
DATA

eCommerce growth across Central Europe steadies at 8%

Mighty lands refillable toothpaste in 450 Boots stores
NEWS

Mighty lands refillable toothpaste in 450 Boots stores