Chilly's added the Series 3 Flip to its premium hydration line, an insulated straw bottle sold in 1L (£48) and 500ml (£40) formats. Chilly's says the 1L keeps drinks cold for up to 75 hours and the 500ml for up to 45 hours, against the 24 to 30 hours many premium insulated bottles claim.
Join European founders, operators, and investors who read The Checkout every week.
The bottle is built for the crossover use that now defines the category, where reusable drinkware has shifted from functional accessory to lifestyle product spanning commute, desk, gym and the outdoors. Chilly's positions the Flip as a single bottle for everything from the office to multi-day hikes and festivals.
Beyond insulation, the design adds a set of practical refinements: a 100% leak-proof build, a BPA-free drinking surface with an antimicrobial additive, a soft-touch carry loop and a silent rubber base. Construction uses 90% recycled steel, a nod to the more considered material choices premium buyers increasingly expect without trading away durability.
AUTHOR
SUPPORTED BY PAPER RUN
Paper Run helps brands win back customers that email can't reach through automated direct mail that integrates with Shopify & Klaviyo.
SUPPORTED BY WAYFLYER
Wayflyer provides purpose-built financing to consumer brands worldwide, deploying over $6 billion to 7,000+ businesses since launching in 2020. Their data-led underwriting model and deep industry expertise enables them to deploy capital in hours, not weeks - a speed traditional lenders simply can't match.
JOIN OUR FOUNDER NETWORK:
VENICE FOUNDERS NETWORK
Where 200+ European consumer founders solve problems together.
An independent space for Europe's Consumer Founders & CEO's.
