Vienna-based hydration brand waterdrop closed a funding round of more than €100 million from new investors Aspeya, Atlantic Grupa, and alpine ski World Cup champion Aleksander Aamodt Kilde. They join an existing shareholder base that includes Temasek, Döhler, and Bitburger.
It is the largest raise in waterdrop's ten-year history and lands withthe brand reporting around €150 million in annual revenue, more than 5 million online customers, and distribution across over 20,000 retail outlets and roughly 50 owned stores spanning Europe, the US, Japan, and Australia.
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"Aspeya and Atlantic Grupa bring the strategic depth, the distribution reach, and the long-term conviction that this next chapter demands," said Founder and CEO Martin Murray. "We are profitable, we are growing, and with these partners behind us, we are ready to move faster."
Where the capital goes
The capital will be deployed to support European expansion (retail operations, local teams, DTC scaling), product development, new flavours, and partnership-led launches. The recently announced co-development deal with Ricola for a herbal hydration range is the template for the kind of collaboration we may start seeing more of.
waterdrop's expansion and new products will be backed by the brand's most comprehensive marketing campaign in its history. The fully integrated push will span out-of-home, digital and live activations across core European markets.
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